What is the purpose of the Phantom Lighting Representative network of agents?
The mission statement of our International Lighting Agent Network is to bring innovation in art and display lighting directly to the marketplace.
Our methodology distinguishes itself with a highly personal and client-oriented approach.
What services do Phantom Lighting representatives offer?
They work worldwide with a set of responsibilities that extend far beyond traditional sales and marketing.
Sales and customer service are fused into a consultation-based synthesis of product education, project development, and product customization. Lighting representatives work with corporations and individuals with equal dedication on the behalf of lighting manufacturers.
Do lighting representatives meet with commercial or residential clients?
Both, although their approach to consultation is different based on the differences in residential and commercial arenas.
In the commercial arena, our representatives mainly work with architects, designers, distributors and contractors to specify lighting equipment from factories they represent.
The representative works to determine whether Phantom Lighting products are an appropriate fit for the job. Once that determination is made, he or she then assists in having them specified in the bid package on the fixture schedule. The representative also works with the factory on the other end to see that the order is placed and shipped correctly.
When working with residential customers, Phantom Lighting representatives frequently visit homes to verify existing job conditions and to assist with product selection. Once the lighting representative determines that Phantom Lighting Strips or Phantom Contour Projectors are a fit, the work is referred to a lighting distributor or contractor.
What territories does your Agent Network encompass?
Simply put, all of North, Central, and South America from Canada to Argentina!
Lighting representatives work somewhat differently inside and outside the US, depending on where they are stationed.
United States Phantom Lighting representatives work locally in designated geographic areas. This allows each agent to understand the unique needs of specific cities, states, and regions of the country. This allows Phantom to follow up on its online marketing with a very unique and personal synthesis of sales and customer support. Through our US Agent Network, we distribute hard copy literature and attend annual trade shows such as Lightfair International in order to maintain a face-to-face presence with our highly diversified and eclectic commercial client base.
It is the job of Canadian lighting representatives to take a highly consultative approach when working with any client. We feel this is important in an age where information could potentially overwhelm clients unless responsible and proactive individuals step in to manage information efficiently and conscientiously with client benefit foremost in mind.
Because our technology is adaptable to virtually any decorative environment, Phantom Lighting agents in Mexico frequently visit homes, offices, and showrooms to examine first hand the many nuances of the client’s facility. Such factors as interior architecture, style and genre of fine art, display casings, furniture build, and specific objects and merchandise to be showcased are all factors that are examined and carefully balanced with the practical demands of budget and procurement allocations.
What can lighting design clients expect from Phantom representatives?
Honest feedback as to whether or not our halogen or LED lighting technology is a genuine solution for their needs. We never sell any thing unless it offers superior fit and performance.
As both homes and businesses of all types almost always contain some form of art and some form of decorative (if not simultaneously functional) display, lighting representatives often assume the role of designers by pointing out areas where linear strip lights and recessed Contour projectors can accent and enhance interior design with hidden lighting and concealed fixtures. This decorum-oriented approach to sales helps the lighting representative to quickly and accurately choose the projector or linear strip model that precisely answers to the needs at hand.
What environments to Phantom Products best adapt to?
Phantom products will adapt from everything ranging from fine kitchen under cabinet lighting, ornamental display lighting, and fine art lighting for photography, oil originals, and three-dimensional pieces.
Phantom lighting representatives cross-train extensively in parallel industries such as architectural theory, interior design, and art work lighting, and they bring this knowledge to every meeting to ensure a balance, superior outcome in design. Not only can they recommend specific recessed picture lights and strip lights for specific settings, but they can will also partner with interior designers and help develop an integrated aesthetic where light, color, object, and form all blend into a harmonious presentation.
Our reputation for excellence is rapidly growing into a leadership role in the world of hands-on lighting consultants that work one-on-one to fit technology to client vision and personal taste.